Meeting with Adam Clark (Sowden & Sowden)

Yesterday, Ammie and I went to Sowden & Sowden’s offices in Hessle to meet with Adam Clark, who is organising the Fashion Week this year.

When we got there, we were shown to their “ideas box” which is used for their meeting room to generate ideas. Once Adam arrived, we explained to him that we wanted to do our video as a magazine style documentary, which he liked. This is also when we told him about the idea to use Victoria on the catwalk as part of the ‘This is Hull’ segment, which he was also up for.

He told us that the event will be fairly similar to the event from last year, but he was hoping that the finale would be the best one yet. He also mentioned that Sophie Anderson would return to the runway after being the face of Hull Fashion Week 2014. Celebrity stylist Lewis-Duncan Weedon, who styled the presenters the previous year would also be returning.

As he went through the events being held by Sowden & Sowden and the businesses in Hull, Ammie and I decided which ones would be best to cover and film at, which gave us some preparation in terms of shot lists and so on.