Our initial ideas in terms of sending out invitations was to do something a little different and show that we can be individual and forward-thinking in terms of knowing how to attract an audience. Going by this, we came up with the idea of sending out video invites to our list of invitees. Ammie found a clip of an advert which we thought we could emulate for our invitations.

I wrote down the list of who we as a group wanted at our event, and we filmed a short video which we could sent out via social media or email directly to the business people.

We then sent the video as an attachment via email to our invitees.


And we also tweeted it out on our social media platform so that we could reach a wider number of people, not just our list of people specifically.